The Secret to... Hangover-Free Happiness
with Mitch Cobb, Founder of Upstreet Craft Brewery and Libra Beer
In this month's special episode of Off Record, On Point, ahead of the start of events season in the adtech industry, host Julia sits down with Mitch Cobb – founder of Upstreet Craft Brewing and creator of Libra alcohol-free beer – to discuss how alcohol has become ingrained into our social culture and how to approach mindful drinking by changing the ingredient, not the habit.
The topics discussed in this episode are alcoholism, health management, sobriety, and social drinking culture. Please listen responsibly and find a list of resources and links below.
Episode Resources
Learn more with the New York Times
SPILL adtech industry sobriety WhatsApp group
Alcoholics Anonymous North America
Interested in appearing on our podcast as a guest? We're looking for season four stars to spotlight – if you're up for authentic, open conversation and ready to share your brilliant thoughts and ideas,
get in touch today!
About Mitch and Libra Beer
Mitch Cobb is the Co-Founder and CEO of Libra Bev Co, a B-Corp certified non-alcoholic beverage company dedicated to creating change by providing great tasting, premium social beverages that enhance their communities health and wellness.
Recently named “2021 Innovator of the Year” and inducted into the Top 50 CEO Hall of Fame by Atlantic Business Magazine, Mitch got his start in the beverage industry with Upstreet Craft Brewing in 2015. With a mission to refresh the community, Upstreet was the first company on PEI to receive its B Corp certification in 2017 and grew into a regional brewery with a range of product lines, retail stores and restaurants.
Passionate about community and the food industry, he is an active board member of the Food Island Partnership and The PEI Startup Zone, a member of the Order of the Wallace McCain Institute, and an active mentor for new entrepreneurs.
Libra Beer - https://drinklibra.ca
Connect with Mitch on LinkedIn - https://www.linkedin.com/in/mitchacobb/
