The Digital Voice™ Blog

Our team knows all about storytelling and we bring you their voice, vision and story through our blog; on the topics that really matter and as an echo to what’s happening in the world of digital advertising.

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Six trends shaping adtech in 2025!

In 2025, as the industry stands at a crossroads whilst innovation snowballs and scrutiny rises, it's going to matter to get your adtech stack right. Lead Content Writer Tommy Melville delves into top trends this year and the tech you need.

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By Faith Ilori March 21, 2025
Digital advertising is a whirlwind of acronyms and unusual terms. From SSPs to IVT and ROI, those new to the business can find it a confusing place built on abbreviations, advanced technologies and fast-moving innovations. Getting to grips with these can be a challenge.
By Faith Ilori February 5, 2025
AI is playing an increasing role in creating, scheduling, and analysing social media content – Senior Social Media Executive Sherebano Anverally explains how you can save time whilst maintaining a human touch by leveraging AI in social media.
Six trends shaping adtech in 2025
By Faith Ilori February 5, 2025
In 2025, as the industry stands at a crossroads whilst innovation snowballs and scrutiny rises, it's going to matter to get your adtech stack right. Lead Content Writer Tommy Melville delves into top trends this year and the tech you need.
By Faith Ilori January 7, 2025
It is sobering to consider that the concept of artificial intelligence - that 2020s embodiment of thrilling technological progress or existential dread, depending on your outlook - is actually older than rock & roll. But unlike rock & roll, AI’s peak years unmistakably lie ahead.
Top Adtech Events to Attend in 2025 | The Digital Voice™
November 27, 2024
Discover the must-attend events in 2025 with The Digital Voice’s expert guide. From global conferences to focused summits, explore our top picks and access our full industry event calendar for adtech professionals.
By Faith Ilori November 25, 2024
Feeling confident is hard and if you’re not feeling confident, it’s likely to be holding you back. Although this is an obstacle many need to overcome, as women have continued to become more and more prominent in the workplace, a gender confidence gap still remains.
By Faith Ilori September 25, 2024
For Camealia Xavier-Chihota, Black History Month is not just a cultural moment, but a deeply personal call to action. With insights from voices across media, marketing and adtech, discover the challenges and opportunities in reclaiming the narrative.
By Faith Ilori September 25, 2024
Gen Z, born between the late 1990s and early 2010s, has become one of the more influential and captivating audiences for brands and marketers in recent years. The first generation to be shaped by unique experiences like a global pandemic, several cost of living crises and the rapid evolution of digital technology, they are at the forefront of a generation unlike any other.
Defining a Changemaker – The Off Record, On Point Blog
August 22, 2024
Change. When you hear the word, how do you feel? In this latest blog Amber O'Neill, Content Manager, explores the idea of change. Society can convince us into the idea that change is negative; it can come with the fear of the unknown or the potential of failing but, if we never challenge ourselves to go through changes, how will we ever know whether it’s something to fear or embrace?
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