A CRO's Survival Guide
with Simon Reed, CRO at Multilocal
Step behind the curtain in the fast-paced world of advertising sales with Simon Reed, CRO at multilocal in the latest episode of our podcast, Off Record, On Point! Simon sits down with hosts Julia Linehan and Kasey Long to talk about what it takes to make it in sales and how to cultivate an incredible team behind the cold, hard face of our industry.
Disclaimer: When we say off the record we mean it; we often touch on sensitive issues and hard to talk about topics. The topics discussed in today’s episode are sales culture, team building and career longevity. Please listen responsibly and check out our resources.
Episode Resources
Hubspot: how to build a good sales culture
Interested in appearing on our podcast as a guest? We're looking for season four stars to spotlight – if you're up for authentic, open conversation and ready to share your brilliant thoughts and ideas,
get in touch today!
About Simon and Multilocal
Simon is the Chief Revenue Officer at multilocal, working to scale the business globally by integrating multilocal’s expertise and services into partners' everyday media programmatic execution. He was formerly CCO at Mobkoi, where he helped to drive success globally; delivering record revenue around the globe. Prior to this, he had commercial leadership roles at Kelkoo Group, Hearst Magazines International, Aol and Microsoft. Simon also spent many years in the agency world, at Publicis, Omnicom and Dentsu working on household brands across multiple different medias. He is on a mission to build the best digital media business in the market; powered by the best people and completely focused on delivering programmatic solutions in more intelligent ways.
Multilocal simplifies the purchasing of programmatic advertising. In the ever-growing complexity of the digital landscape, we deliver audiences at scale, across quality inventory globally. Multilocal’s proprietary Active CurationTM technology refines your audience to exceed your campaign KPIs, and minimises carbon emissions created by the bidding process. Active CurationTM is key to efficient supply path optimisation and sustainability. Founded by a team of former Microsoft executives, Multilocal has teams in 22 markets on hand to help advertisers and agencies worldwide.
Connect with Simon on LinkedIn: https://www.linkedin.com/in/simon-reed-7a70a864/
Multilocal:
www.multilocal.media
